BLOGS

As the holiday season is upon us, we want to take a moment to express our heartfelt gratitude to all our wonderful customers. At Print Time, we’ve had the privilege of working with so many amazing businesses and individuals throughout the year, and we are truly thankful for your trust and support. As we reflect on the past year, we…

As the holiday season approaches, businesses are gearing up for one of the busiest times of the year. During this period, standing out and engaging customers becomes essential to drive sales and strengthen brand loyalty. One of the most effective ways to achieve this is through holiday printing. While digital marketing continues to thrive, print still holds a special place…

As Thanksgiving approaches, it’s the perfect time to reflect on the year and express gratitude to those who have made a significant impact on our journey—our valued clients. In the spirit of Thanksgiving, we want to take a moment to acknowledge the trust and support our clients have placed in us. This season of giving thanks is not just about…

As the Kansas City Chiefs gear up for another thrilling football season, local businesses have a golden opportunity to capitalize on the excitement that surrounds this beloved team. Incorporating the Kansas City Chiefs into your print marketing can help create a sense of community, engage customers, and drive sales. Here are several strategies to effectively weave the Chiefs’ spirit into…

As Halloween approaches, businesses in Kansas City have a unique opportunity to engage with customers through creative and festive print materials. From spooky promotions to eye-catching decorations, print can play a pivotal role in enhancing your brand’s visibility during this playful season. Here are some innovative print ideas to help your business stand out this Halloween in Kansas City. 1.…

What Makes Print Relevant in Today’s Digital World? In an era where digital marketing dominates, it’s easy to overlook the power of print marketing. However, print remains a vital component of a comprehensive marketing strategy, offering unique benefits that digital channels often cannot match. From its tangible nature to its ability to create lasting impressions, print marketing continues to hold…

As the leaves turn vibrant shades of orange, red, and yellow, and the air becomes crisp, Fall presents an excellent opportunity for businesses to refresh their marketing strategies with creative fall print projects. Whether you’re a small business or a large corporation, incorporating seasonal themes into your print materials can help engage your audience, promote your products, and enhance your…

In an era dominated by digital marketing, the significance of print marketing remains undiminished, particularly for Kansas City businesses looking to make a memorable impact. While online strategies are essential, print marketing offers unique advantages that can complement digital efforts and foster a deeper connection with local audiences. Here’s how Kansas City businesses can maximize print marketing and enhance their…

In the vibrant and competitive landscape of Kansas City, businesses are always seeking ways to stand out and connect with their audience. While digital marketing plays a crucial role, traditional print materials remain an essential component of a comprehensive business strategy. Printing is not just a historical artifact; it’s a powerful tool that can enhance your brand’s visibility, strengthen customer…

In today’s digital age, the importance of high-quality print materials cannot be overstated. Whether you’re launching a new marketing campaign, hosting an event, or simply looking to refresh your business’s branding, the right print service can make all the difference. At Print Time, we understand that exceptional print quality and reliable service are crucial for achieving your goals. Let’s explore…

As the crisp Fall air settles over Kansas City, it’s the perfect time for businesses to leverage the changing seasons to their advantage. Fall offers a unique opportunity to refresh your marketing strategies with seasonal print materials that capture the essence of autumn while engaging your target audience. From eye-catching banners to cozy event invitations, Fall printing can elevate your…

In today’s fast-paced world of design and marketing, digital printing stands at the forefront of innovation, offering unparalleled flexibility and quality. Unlike traditional methods, digital printing leverages cutting-edge technology to reproduce images directly from digital files onto various substrates, ranging from paper to fabric and beyond. This transformative process has revolutionized the printing industry, enabling businesses and individuals alike to…

In today’s dynamic business landscape, creativity is a driving force that sets successful brands apart. One avenue where creativity can truly shine is through the realm of creative printing. In this blog post, we’ll delve into the exciting possibilities of creative printing and how Print Time’s services can be your gateway to unlocking innovative and visually stunning printed materials. Elevating…

In the fast-paced digital age, where virtual communication dominates, the significance of tangible, high-quality printed materials cannot be overlooked. Business printing remains an essential element for establishing a professional image and leaving a lasting impression on clients and partners. In this blog post, we’ll explore the pivotal role of business printing and how leveraging professional printing services from Print Time…

As the clock ticks towards the dawn of 2024, it’s not just about bidding farewell to the old year but also embracing the possibilities of the new. The arrival of a fresh year signifies innovation, growth, and new opportunities, especially in the realm of printing. In 2024, printing continues to be an indispensable tool for businesses and individuals alike, shaping…

Kansas City Business Print: Elevate Your Holiday Presence with Print Time Services During the festive holiday season in Kansas City, businesses seek ways to leave a memorable impression. Amidst this atmosphere, Print Time offers an array of professional printing services tailored to enhance your business’s presence during this special time. Located at the heart of Kansas City, Print Time is…

Printing during the holidays is always a good idea for businesses as this is the best opportunity to attract new customers and retain your existing consumer base. Here is how you can improve your business during the holiday rush. Give back. As this is a season of thanksgiving, it only makes sense to give back to your loyal clients and…

Thanksgiving is upon us, and this is a perfect opportunity for us to think back to the year. We want to take this opportunity to thank you from the bottom of our hearts. Thank you, our dear Kansas City customers, for your continued patronage through the years. Your support means the world to all of us at Print Time. The…

Digital label printing has become increasingly popular, as it is far more convenient for businesses. Digital label printers do not need plates or pre-press preparation and instead could print out the labels directly to the materials using digital files. This has significantly reduced the production time, as clients just have to provide the digital file, and the printers would do…

Sustainable printing: What you need to know Sustainability has become the trend in recent years as more and more consumers are more conscious of how their actions affect the environment. Here’s where sustainable printing could come in handy: given the current demand for sustainability, many people are more vigilant about the products they use and the companies they support. By…

Printing trends come and go, but it makes sense to stay abreast of them to remain competitive and to maintain your cutting edge. Despite digitization, the advent of gimmicky print-outs, and more, printing materials for your business continues to be on trend. Here are some trends that we’re seeing this fall of 2023. Out-of-the-box designs Perhaps it’s the colors or…

With the 2023 season underway, the two-time Super Bowl winner Kansas City Chiefs is once again preparing to defend its title. With three American Football Conference (AFC) championships, five Super Bowl appearances (including pre-merger), and dynamic performances during Super Bowls LIV and LVII, the team is gearing up to cinch its third Super Bowl Trophy. From Dallas to Kansas City…

Print Time on how brochure printing: How to design a winning brochure Brochure printing may not be a part of your marketing plan today, but you should consider adding it to future promotions and campaigns. Printing brochures intrigues your target market and broadens your reach as brochures can be passed on from hand to hand. Moreover, they are relatively more…

Printing today is still as important as it was two decades ago, if not more so. Printing allows companies to reach out to their audience and be more visible, allowing them to penetrate a highly competitive market. But do you know how to effectively harness print for your business? Here are a few ways to do so. Client presentations Businesses…

Print advertising continues to be very popular among corporations despite the advent of digital media. However, finding a reliable local print provider can be challenging. There are a lot of printers who can do the job but cannot provide the results. We at Print Time assure you that finding a good printer is possible — as long as you look…

Summer printing once again takes center stage as businesses compete for the attention of the summer crowd. With Kansas City being a hotbed for summer activities, the number of foot traffic in the city is expected to increase over the next few weeks. From festivals, summer camps, exciting events, theater shows, and even kid-friendly museums, many people will be driving…

Many marketers have expressed fear that the advent of the digital era marks the end of print advertising. But is this really the case, or is print here to stay? Experts at the Forbes Communications Council weigh in, and we at Print Time are here to summarize the findings. Forbes Communications Council is comprised of senior-level communications and public relations…

A fascinating piece published by USPSDelivers.com indicates that print marketing effectively reaches Millennials, which comprise 21.67% of the US population. Marketing trends should therefore be tailored to reach this target audience, which has significant purchasing power in 2023. Here are some ways you can power up your marketing campaigns to make them more impactful for Millennials: Leverage direct mail. USPS…

The runways may be awash with wild prints, geometric patterns, and bright colors — but that doesn’t have to automatically translate to your printouts. With Print Time, digital summer printing doesn’t have to be boring. It is made more fun as we explore the latest trends and what you can do to make your collaterals pop. Here are some of…

Inflation has subsided, with the consumer price index clocking in at 5% in March 2023. While this still isn’t the ideal 2% that lawmakers strive for, this is still somewhat a suitable figure from the spike of 9% in June 2022.  With more and more consumers trying to cut costs to cope with inflation, most businesses are now trying to…

How print marketing can help reach your target audience Digital marketing may be popular, but other ways exist to reach your target audience. Your audience may be more active in print marketing, depending on your demographics. Recent studies suggest that about 62% of 1,000 US adults read physical newspapers. The same survey says that 37% of the sample have read…

Senior living and assisted living facilities are growing exponentially, with the market expected to grow further til 2027. According to Statista, Baby Boomers comprise 21.16% of the American population as of September 2022, making them an ideal demographic for senior marketing. As more and more Baby Boomers reach retirement age, they are also funneling extensive growth in the United States…

Print savings is always critical to running a business, particularly regarding new campaigns or rehashing old ones. Here are some ideas to keep your print costs affordable without compromising quality. Better layout Maximizing the area where you print your images is an excellent way to decrease your production cost. This could be done by either reducing the margins to 0.75″…

A highlight of the NCAA® is coming to Kansas City this March 24 and 26 — the March Madness®! This is an exciting time of the year when collegiate basketball teams battle it out to be hailed the Champions.   This is also perfect for businesses, as March Madness® is a massive opportunity. Many customers will likely resonate with it, and…

2023 is looking to be an excellent year for the print industry. More and more companies have seen the benefits of following print trends and having teams boost the quality of their designs and bring their ideas to life. This year, keeping up with these trends will undoubtedly be the key to competitiveness. Here are some of them:  Shimmer printing…

A lot of companies will opt for Valentine’s printing if they want to improve their sales and reputation during Valentine’s Day. And with the staggering amount of people celebrating Valentine’s Day, who can blame them? Valentine’s Day is always expected to be a hit, and promotions and events tied to it are almost always successful.    Here are a few unique…

Modern Printing Styles to Elevate Your Designs Modern printing is the answer to target audiences’ dwindling attention spans, thanks to so many new forms of marketing media. Suppose your company’s printed materials and collaterals aren’t doing the trick of attracting more customers to your business. It may be time to change up your branding and try creative printing techniques. White…

Are you planning on stepping up your printing for 2023? Eco-friendly printing is the way to go, with newer, more sustainable printing mediums and methods that will provide green business owners with everything they need. You will have the resources to maintain a steady supply of quality printed marketing collaterals and the peace of mind of knowing that your printed…

It’s the holidays once again, and Print Time wishes a Merry Christmas to Kansas City and all our customers from all over the state and the nation. When the weather grows cooler, the lights go up, and everyone starts gathering for the Christmas season. It’s when everyone becomes more aware of family and the good tidings during the year, and…

The holidays are here, and through creative holiday printing, businesses throughout the country are making the most of the sales and increasing foot traffic as people rush to buy gifts and celebrate. It’s the first “real” holiday season following the major pandemic peaks, so many people are eager to take advantage of the sales, promos, and other enticing offers for…

It’s fast approaching Thanksgiving in Kansas City and that means preparing for a holiday full of gratitude. It’s a time of giving out gifts and reminders of how thankful your business is to your customers, partners, employees, and colleagues. Maintaining an excellent business relationship with these people is crucial, so it’s worth spending a little extra effort to give them…

Seasons have to be taken into account when choosing paper and considering paper quality for branding. Different seasons call for various qualities in the paper: weight, texture, and most importantly, color. Colors can greatly affect how businesses reach their target audience as many buyers consider color as the primary attraction for businesses trying to market to them. Fall typically brings…

While colorful printouts are the norm in marketing, more and more companies are now embracing black and white print. From corporate logos, brochures, and flyers, to t-shirts, magazines, and posters, many firms are now going for a two-toned future. Here’s why switching to black and white is a smart choice: Savings Choosing to print in black and white is easier…

Printing in October is an especially exciting time for businesses, particularly those wanting to go big with their Halloween promotions. Halloween brings with it an incredibly alluring appeal: from Halloween decorations and corporate parties to spooky invitations and personalized direct mail, all these are potent ingredients for a marketing boost.  Here are a few examples of how you can leverage…

Managed print services have the potential to save businesses plenty of time and money. Most importantly, they can eliminate a lot of the stress and concerns usually associated with setting up printing needs for a business. Managed print service providers (MSPs) are businesses that handle a company’s printing overall printing needs. This may include large-scale or printed campaigns and day-to-day…

The educational field, with its dependence on educational prints, books, learning materials, and more, is an industry that proves that printing remains incredibly essential even in this digital age. Although there has been significant progress in educational digitalization — mainly due out of necessity, thanks to the pandemic forcing remote schooling — the value of printing cannot be understated. There…

Visual learning with educational media can be incredibly beneficial for lecturers and teachers. Humans are typically visual learners—understanding concepts, facts, and processes become much easier with examples and imagery that help the brain form comprehension. For teachers, it’s vital as educational media can aid significantly in developing young minds in the classroom. Consider the following ways of using educational media…

In the advent of digital marketing, much can be argued about how print media is no longer important. With social media advertising, broadcast advertising, and even mobile advertising reaching clients quickly and effectively, the returns of print advertising could take months to be seen, if not longer.  However, don’t be so quick to dismiss print media just yet. Physical marketing…

Make sure your flyers don’t get consigned to the nearest trash bin from your storefront just minutes after you hand them out. Great flyers have excellent message clarity and embed your brand name into your potential customers’ minds. But with so many flyers getting handed out, consumers typically feel an information overload and dismiss these materials outright. Consider the following…

Printing is high in demand during summer. This season is when business picks up at Print Time, as there are numerous celebrations, events, and business opportunities throughout the city. Consider the following tips to ensure you get the best prints for your wedding invitations, event posters, celebratory banners, and all your summer advertising promos. Don’t Be Afraid Of Color People…

Print Time still gets a lot of business in brochure printing. Far from being obsolete—brochures remain popular physical marketing options for businesses, especially when they want their customers to have tangible copies of their products and services they can take home and refer to. Physical marketing like brochures has a more profound effect on consumers as it’s something they can…

Black and white printing is one of the specialty printing methods that Print Time does. They have found that some of the most elegant or dramatic results have come from monochromatic or grayscale. The simplicity of two colors comes with depth, shadow, contrast, and light all in one. There’s a particular skill to be found in printing in black and…

The majority of businesses today have transitioned to digital media, but that doesn’t mean that creative printing ideas should be taken off the table entirely. In fact, in the corporate world where many ideas are presented on laptops, sometimes it gives your presentation an edge when you do have visual aids.  Aside from presentations, your business can benefit from creative…

Summer is almost upon us, and with it comes the exciting business of summer printing. Materials printed during summer are always interesting, colorful, and fun. Here are some print items for your business if you want some exciting materials this summer.  Go with bold, fun colors. Summer is a vibrant time of the year, with people looking for excitement left…

Printing business cards can be entertaining and creative, but it’s always good to remember that it should serve a primary purpose: to get people to call or contact you. There are many different ways to approach printing business cards, from patterned gloss, creamy mattes, heavy paper, and more. However, always keep in mind that a sound business card should have…

The goal of restaurant printing isn’t necessarily to showcase incredible graphics or even use brilliant colors. Instead, printing items like menus should have the goal of tying in the whole culture and atmosphere that the restaurant aims to project. Menus should become an intrinsic part of the customer experience, underscoring the overall effect that your restaurant is trying to achieve.…

Different approaches to printing business cards are being applied as modern designs get more creative. To gain an edge over the competition or maintain the attention of whoever you’re giving the card to, a business card must be eyecatching, creative, and engaging. But if there’s anything about business cards that don’t change, it’s that certain information and guidelines to creating…

You’ll almost immediately think of the menu when you think of restaurant printing. It’s the most important type of printed material in any dining establishment. It needs to have a design that’s both clear but eye-catching, interesting but can convey information about the food, and most of all, it must highlight the most important aspects of each dish. Here are…

For companies, the printing method to any project can be restricted by different parameters—cost, efficiency, and output. One of the chief concerns they may have is the difference in printing methods around color. Both black and white printing and color printing have their benefits and disadvantages.  Cost Efficiency Printing cartridges for black and white are much cheaper and more cost-efficient…

By utilizing the different kinds of business printing, a small business or a startup could maximize its marketing, promotion, and branding. There’s a reason that printing remains crucial to many enterprises, and it’s because it’s still one of the most effective ways to spread brand awareness and elicit a positive emotional response from potential customers. At the same time, printing…

To get the most return on investment with your brochure and flyer marketing campaign, you need to find ways to combine great design with cost-effectiveness. There are many ways to make your brochure effective without going over the budget. Use compelling copy. If the content is excellent, it will influence your customers. Great brochures and flyers don’t have to be…

For Print Time, print marketing is far from obsolete. Many businesses still lean on the strength of print marketing to give their business a boost, especially for targeting local audiences. Consider the following benefits of print that you can use to give your business an edge over the crowded competition both online and offline. It’s a tangible piece of marketing…

Once again, it’s time for the holidays, and Print Time extends its best wishes for a Merry Christmas and a Happy New Year to everyone. May this season arrive as a respite from the long, arduous year that everyone has had. Despite a rocky path towards recovery, the businesses that Print Time has serviced displayed incredible strength in the face…

Print Time knows that it’s that time of year when businesses are printing custom holiday cards or business cards to give to clientele and partners alike. When printing business holiday cards, you have to think differently from how any other Christmas card is designed. Consider the following to ensure that you have a great, memorable business holiday card to give…

Print Time would like to take this time of Thanksgiving to extend our warmest holiday greetings and the deepest gratitude to everyone who has continued to make the company one of the most successful in the region. Print Time has seen its share of clients, businesses, and individuals put forth their best efforts to continue with their work throughout these…

Any business still making an impact in the market knows that printing isn’t just still relevant: it’s necessary to survive in the modern business market. Regardless of the advances that have been seen in digital marketing and online marketing techniques, print is still essential for businesses to continue and recover in the post-pandemic world. Printing is necessary for excellent product…

The holidays are coming up, which means holiday cards are once again rising in demand. Whether holiday cards are sent to family and friends or sent end masse to employees and colleagues, these cards need to be well-designed. A great card can bring a smile to anyone’s face and look great displayed on a mantelpiece. Here are some excellent holiday…

There are numerous ways to rack up your print savings, whether you’re getting something printed professionally or at home. Given how expensive printing can be, finding ways to cut the costs is critical for people trying to stay on top of a marketing budget. Print in draft mode — Consider printing in your printer’s “draft” mode if you’re printing out…

Printing and marketing companies have begun to add a laser cutting service to their roster of offerings as the option has already started to gain traction. But why use laser cutting, and what can it get used for? Defining Laser Cutting Laser cutting is best known for its use in the manufacturing industry when a high-powered laser beam is cut…

Why Do People Still Print? Print Time Answers The many printing trends that continue to burgeon through the business and marketing worlds have proven that print isn’t just still alive: it’s thriving. But some people continue to ask why print is still relevant. Why do people still print when so many digital options are available, especially from a marketing perspective?…

Restaurants heavily rely on printing, and COVID-19 has made it difficult for this industry to cope. Now that the world is starting to wake up again and more restaurants are opening, they need to adapt and recover as everyone continues to endure the pandemic. One great way to add something new and creative is by coming up with an excellent,…

Now more than ever, when companies are competing to get consumers’ attention and begin their recovery period, you have to use excellent print advertising ideas. Utilizing creative printing and out-of-the-box print advertising ideas is a surefire way to set yourself, your brand, and your business apart from the competition. Here’s how you can step up your A-game in a world…

The best way to explain offset printing to people is to make them think of some of the world’s best-known print materials: books and magazines. These products are often created thanks to offset printing; all of them are made the same way and in mass quantities. More people find that digital printing is a familiar, accessible process; offset printing is…

For Print Time, digital printing is its field of technological advancement. Whereas traditional and analog printing is seen and preserved somewhat as a form of art, digital printing represents a significant step in technology. What is digital printing? In its best definition, digital printing is the production and printing of digital images onto various types of media. Unlike traditional and…

Your business stands to gain a lot of attention with the right type of physical marketing. In a world that’s increasingly digital and all the target audiences getting bombarded with advertisements online, it’s a lot easier for a business to stand out and gain some ground through physical, printed marketing. Here are some highly effective methods to make sure that…

You’ve seen flyers everywhere, especially when there’s a new business opening, a sale, or a big holiday coming up. Flyers continue to be a highly effective and cost-efficient advertising method to people in the real world as they go about their day. They’re bright, tangible, and people can simply grab one as they keep going. But what makes a flyer…

Keeping the print cost low is an unspoken rule for people who do their printing at home or the office. After all, printer ink is one of the most expensive liquids on earth by the gallon. Print Time has found that many customers choose cheaper alternatives as they fear that the higher quality printing or paper will drive the overall…

Among printers and marketers, paper quality can be a contentious decision. However, for most people, squabbling or even thinking too deeply about paper quality is seen as an exaggeration, likened to bridezillas stressing over their invitation paper or Patrick Bateman panicking about the paper in his colleagues’ business cards. But paper quality does matter, especially when the goal is to…

With the digital world-encompassing everyone’s daily life, especially during a time of lockdown, people start wondering: Is print still relevant? The short answer: yes. Despite the massive shift towards digitization of just about everything, print remains relevant in the physical world from socialization to marketing. The Battle Against Digital Fatigue It’s precisely because there is so much digital material that…

Selling real estate in Kansas City is an incredibly competitive field. Many agencies and agents do whatever it takes to get a leg up on the competition, which often involves stepping up the marketing campaigns to attract buyers and sellers. In the print industry, real estate printing can be incredibly lucrative in this regard. However, there are still some dos…

It’s critical for any business to stay on top of the latest printing trends. For Print Time, the print world’s continuous evolution keeps creating exciting and promising innovations for large and small businesses. Whether it’s printing for marketing or products, there are new and more fascinating trends that have cropped up in the print world for 2021. Shimmering It’s not…

Offset printing might not be too familiar for everyday people, but it’s a common term to anyone who works in printing or the printing industry. Also called offset lithography or litho-offset, the term is defined as a widely-used form of commercial printing. It’s one of the most popular means to print in larger volumes. Whereas your regular office printer may…

It is a new year, and new business cards are a must. Print Time has numerous customers who constantly change their cards’ design and themes to keep up with the times and make them interesting for their recipients. A great business card can give a person an excellent first impression or brand recall. Here are some great ideas for new…

Print is going nowhere, regardless of how digitized the world has become. As Print Time knows, people still place tremendous value on hard copy and printed material, even when there is an entire internet full of digital content available to them. What is found online is often fleeting and temporary. Print provides something tangible; it’s something experienced in the real…

Branding in Kansas City is one of the chief concerns of every business or entity that Print Time works with. In terms of business identity, branding is one of the essential parts of the process. Without the right branding, you might not even get as far as introducing your product to your customers. Here’s why branding is important: Branding fosters…

Print Time is consistently growing and adapting, staying abreast of trends and developments in the printing world. In a continually changing and innovating field, especially with the advent of new technologies, it’s clear that an increasingly technological world isn’t going to make printing obsolete. On the contrary: some of the most exciting printing developments promise that the printing industry will…

In an increasingly digital world, printing and print marketing seem to be experiencing a bit of a downturn. Why have so many print collaterals produced when everyone is already online and can view a poster or a flyer there through social media? But there are still significant reasons for businesses to look into printed marketing material. Before spending all that…

Everyone has a stack of business cards somewhere these days, but how many of them stand out? Essentially, a business card is the first impression. And if you don’t make a good one, there won’t be any good recall of your work or business. Handing someone a business card is a good idea, but you also want to make sure…

Businesses are increasingly focusing on their digital marketing efforts. However, print marketing remains a powerful tool for increasing customer awareness and attracting new customers. In a survey by FedEx Office, 9 out of 10 consumers believe that printed materials will always be needed. Meanwhile, 4 out of 5 small businesses believe that utilizing printing services helps them differentiate themselves from…

Printing is necessary for businesses, but it can be expensive. Whether you’re printing marketing materials or invoices for your employees, these tips can help you save on print costs. Outsource your printing production Many successful businesses outsource non-core tasks to service providers. These include printing production. Having a trusted printing company produce your printed materials can be less costly than…

Printing flyers hasn’t gone obsolete, and Print Time knows it. Even with a big piece of the marketing pie moving to digital, many businesses benefit from the widespread use of flyers. Done the right way, brochures can be a tremendous benefit to particular companies looking to capture local customers’ attention. Small or Startup Businesses Using flyers is a low-cost option…

As Print Time continues to produce marketing collaterals for businesses, brochure printing continues to be a standard service. Many people, especially ones who spend much time online, might consider them obsolete. Brochures seem almost like a nuisance, especially when forcibly handed out or packed with spam mail.  But many benefits can be gleaned from the use of brochures, even in…

Even in an increasingly digital world, print marketing remains popular among businesses of all sizes. Marketing with print materials delivers excellent ROI, and you can further increase how much you’re saving. Cost-cutting strategies such as the following allow your business to make your print marketing budget go even further.  Consider bulk printing Offset printing is an excellent choice for printed…

The business landscape in Kansas City has changed dramatically as a result of the pandemic. As a result, local businesses have to adjust their marketing approach. KC printing services can help companies attract and retain customers despite challenges such as decreased foot traffic and changed consumer behavior.  With a creative strategy in place, businesses can get themselves noticed and remembered.…

Marketing is a must for small businesses. Whether through flashy billboards or traditional flyers, getting the word out about your company allows you to connect with future customers, boost sales, and establish a good reputation. Small businesses typically have to work with a limited marketing budget. To make the most out of it, it’s best to opt for marketing methods…

When you order business cards in Kansas City, you will likely be asked to pick between coated or uncoated. Learning what makes them different from each other will help you choose the best kind for your needs and business goals.   What are uncoated business cards? Uncoated business cards are made of paper stock with a natural, non-reflective finish that…

Printing paper is essential when it comes to business cards. A business card is more than just a piece of paper with your name on it—it’s a valuable marketing tool. It provides you with an easy way to tell your brand’s story while providing your contact information. Also, carrying business cards with you will ensure that you never miss an…

While there’s no denying the impact of digital marketing, print marketing should still have a place in your business’ strategy. Print marketing is still widely used in branding because it is cost-effective and persuasive, and it continues to deliver ROI. Adjusting your marketing strategy to include both digital and print can help your business reach more customers across all audiences.…

Everyone knows by now that business marketing is vital to a company’s success. However, it becomes doubly important during a pandemic. During these trying times, many businesses are struggling to stay afloat. Companies are fighting to get customers and clients. Without marketing, your chances of securing a portion of the available market grow slim. It’s not enough to continue marketing…

Print material has been a proven marketing method for centuries, and for a good reason. For example, with good enough design and distribution, a flyer can get you a response rate of roughly two to three percent. That means that giving out one thousand flyers will get you about 20-30 responses. Although many companies are moving to a strictly digital…

If you want any chance of your business genuinely succeeding and scaling, you need to market your business. As a business, big or small, you owe it to yourself to develop a marketing strategy to funnel leads and sales. Some companies will even invest in a big campaign to establish a marketing umbrella. Getting the word out about your business…

Even as the world goes digital, and articles that talk about print mostly predict its demise. The fact is, the printing industry is not going anywhere. This is especially true in the world of business. If you want to dig deep into your customer base and make an impact, keep print in your marketing mix. To convince you further about…

The COVID-19 pandemic continues to wreak havoc on the planet as it infects more people by the day. As a result, marketing campaigns have been put on the back burner as industries take a hit while businesses close shop for good. While things may look bleak for the economy, the truth is businesses who still up have the responsibility to…

Are brochures still useful? Surprisingly, the answer is yes. Printing brochures in the age of the internet is still a viable way of promoting your business.   Brochure Stats Still unsure about the relevancy of brochures? Here are some statistics that should win you over: Tourists love brochures, and 70% of them tend to pick up a few during their trips.…

Tips for Great Kansas City Business Events Invitations One of the best ways to get your company to make a splash is by hosting high-profile Kansas City business events. For starters, you will be allowed to interact and engage face to face with your guests, who could potentially become clients, investor partners, vendors, or other essential allies. But at the…

Do you run a business? Then you should know how important branding is for your venture. But to remind you, here are the top reasons why creating a reliable brand is vital for your business. It makes your company stand out. According to Forbes, the Internet has created new global markets. Even consumers from halfway across the world like India,…

Everywhere in Kansas City, you’ll see streamers announcing: Congratulations Kansas City Chiefs for Winning the Super Bowl! The whole city is celebrating this win that locals have been waiting half a century to happen again. Here are four pieces of trivia about the Kansas City Chiefs you would want to know about. Come-from-behind win It wasn’t an easy Super Bowl…

Looking for Quality Print? Here’s How You Can Find a High-Quality Printer  With the new decade comes the pressing demand to find a reliable partner who can give you top quality print without taking up a chunk of your budget. As your one-stop-shop for printing, Print Time tells you it’s time to expect more from your printer.  Here are four…

Every Kansas City business is going to craft its latest business plan for the upcoming year. With it comes the pressure of having to come up with the right mindset and strategy, so that there would be fewer losses when the accounts are tallied at the end of the year. However, a popular question that most businesses have to contend…

Hello, Kansas City! Merry Christmas from all of us here at Print Time. Your one-stop-shop for printing is happy to be of service to you and your family throughout 2019, and we are looking forward to serving you more this coming year.  2019 has been filled with a lot of challenges, but we are truly blessed with your patronage. Your…

Print quality refers to how accurate the printout is to your source material. This means that the colors must be specific down to the last hue, and the printout should be as sharp as the image you see on your monitor. There should be no deviation from the source material you sent to your printer and the printout on your…

It’s all about customer appreciation for PrintTime this Thanksgiving. Throughout the year, many customers have come to rely on our company’s numerous services, allowing the work to become intrinsically linked to their brand, careers, and lives. We at PrintTime would like to express our gratitude and thankfulness to the numerous clients that we have worked with these past seasons. For…

When it comes to marketing your business, choosing the right printer for the job can mean the difference between a successful campaign and a failed one. It may not seem evident from the outside perspective, as typically, the focus of marketing is its collaterals and design. But the right printer can make or break a marketing venture. And here’s why:…

Anyone in marketing can tell you that the content remains king.  But a good copy is not restricted to the web material; even print requires excellent copywriting to be effective. The need isn’t different from web copy: it needs to be able to hold attention from the moment someone reads it. It must be concise and informative. Most of all,…

“Are our cards being made to maximum effect?” This is something every company that plans on printing business cards must ask first. It may seem a little shallow, but how a business card is designed from paper to print is very important. Just a name on a rectangle slip of paper is no longer enough; business cards are representative of…

There is a definite trend leading to digital marketing in recent years. However, many companies have discovered that a combination of both print and digital advertising has gained them more traction. This plan is especially true if they are targeting audiences that come from different generations. Companies stand to earn a lot more income when they reach audiences for both…

Having high-quality prints requires excellent design, equipment, and a reliable printer. Companies rely on printing for just about anything: from flyers and billboards to other printed collaterals. For more elaborate campaigns, good printing can take time. So how do you make sure that a much-needed print campaign is not only produced well but also arrives on time? Make sure that…

Advertisement is vital to many local businesses, which is why printing in KC has been thriving. With so many local printers abound, a business has to consider very carefully which printer suits their needs. In KC, there are numerous printers to choose from. Here are a few vital tips to keep in mind to ensure that you get the most…

Some say print material is in decline in this age of digital marketing, with its disruptive advertising and other gimmicks that capture an audience’s attention on an online, intangible platform. Many businesses might be considering pouring their resources into the digital world as opposed to sending it out for high-quality collaterals. Yet there is still a very present need for…

What some of the Kansas City business offices tend to overlook when requesting prints for peripherals, brochures, and banners is that it’s never just about printing. It’s not just handing a photo over to the printers and having them blow it up to banner size. There are many aspects to ensuring that the final print copy is produced with the…

In this era of marketing, especially in the rise of heavy digital marketing, brand integrity has been a higher priority than ever for many companies. Having this level of equity in your brand can mean the success or the downfall of a company’s presence in the market. After all, the brand is the image that the company presents to the…

Getting a foothold in any real estate market, let alone in Kansas City real estate, could be a monumental task. In areas where there is a high demand for real estate, where there are multiple realtors in every county, everywhere you turn, getting yourself to stand out from the crowd could be a challenge. For prospective buyers, it all seems…

PrintTime, a leading commercial printer in Kansas City, is proud to announce our latest product, PrintTimeConnect. It allows you to take advantage of our creative printing services while you get the benefits of direct mail. What is PrintTimeConnect? PrintTimeConnect gives you access to our extensive mailing lists that allows you to reach out to potential customers and sales leads. We…

A lot of Kansas City business owners have invested in their in-house printing capabilities, but there are some things that only a dependable commercial printer can do. Big posters, tarpaulins, even printing materials for branding and giveaways can take up manpower and can be tedious for your employees. You would also require specialized equipment to produce these materials. For this…

Print assets are hardly going extinct—in fact, they are still being used as marketing collaterals to help companies stand out. At Print Time, here are the most common print materials our clients usually ask for. Business cards – Almost every successful business gives its employees business cards. Not only are these small slivers of paper very effective when it comes…

When you think of modern-day advertising, a lot of companies stop short of developing their campaigns once they have zeroed in on a Big Idea. However, commercial printing in Kansas City has proven time and time again that print is not a static medium. In fact, if harnessed properly through on-demand printing, companies have the potential to make their campaigns…

Many Kansas City brands have gone to our shop to talk about their old printers that did not care about their brands. The printers produced materials that were not aligned with their visions and branding; as such, their reputations took a direct hit. Their bottom lines were affected as well, as they spent money on marketing collaterals only for these…

Are you having problems trying to get a hold of your printing partner? It’s time to get rid of uncertainty with our printing on demand services. As entrepreneurs, we understand the importance of being available for our clients when they need us. Being visible paves the room for brainstorming, interaction, and ensuring that the products we produce are up to…

Printing costs can vary from one business to another – some can offer affordable printing while others tend to be costlier than most. This is because the final price of a printed product is the result of several factors, ranging from the materials used to the amount of effort poured into the outcome. Usually, there are five factors that affect…

While modern companies may seem to be more and more digitally inclined, business card printing in KC still hasn’t gone out of style. People still exchange business cards in social gatherings and networking opportunities. However, recent trends in data privacy and confidentiality dictate that these cards should be handled with care. In some countries, you can only keep business cards…

Is print dead? This is a question that has been hounding advertisers since the advent of the digital age. Thankfully, the answer to this is a resounding no. In fact, 2019 printing jobs may be coming in at precisely the right time. Today, people are more likely to trust a brand that they know of. This can be a byproduct…

Happy New Year! It’s time to get rid of surprises and experience reliable printing in Kansas City by partnering with Print Time. By doing so, you will be able to make significant improvements in how your brand communicates. Here are some of the benefits you will get if you get a good printer: You don’t just get your items printed…

In this time of digital advancements, many companies are looking at national printers for their business collaterals. However, it still pays to have a local printer on speed dial. We at Print Time aspire to be one of Kansas City’s reliable commercial printers. Here’s what we bring to the table: Local printers give you quicker turnaround time. National printing companies…

If you are a business owner, it would make more sense to send digital cards than to print your holiday greeting cards. After all, you will be sending these cards to thousands of your customers – do you really want to spend that much on snail mail and printing costs? Actually, you should. Here is why going the thrifty and…

Deciding whether to send holiday cards and gifts is always a dilemma for businesses. Is it worth the time and money spent? Are customers too busy this time of year to even notice your gesture of appreciation? And yet, the holidays are still the best time to tell your customers how much they mean to you. You can express your…

“Feeling gratitude and not expressing it is like wrapping a present and not giving it.” – William Arthur Ward The end of the year is near, and we at Print Time have a lot to be grateful for. We’ve had a lot of success in 2018, and you have certainly helped us get there by choosing us for print in…

Your Kansas City digital marketing may be effective, but don’t let it replace your print marketing efforts. In fact, if you’re not already combining print and digital for a one-two marketing punch, why not? It’s important to integrate your print and digital marketing efforts because even though you can get an instant response and solid demographics from social media campaigns,…

The introduction of computer-based — aka digital — printing has reduced thes stress level in marketing departments everywhere. Digital printing has made the entire printing process so much easier and more efficient. With digital printing, marketing departments can target their print promotions to the right audience at exactly the right time, and meeting print deadlines on time, every time is…

Your brand differentiates you from your competitors. An effective brand must build awareness and develop trust and loyalty with customers. To accomplish that, it’s important to be consistent in the use of your brand and when branding your print. While delivering the same quality product every single time can go a long way toward developing trust and loyalty with customers,…

Everyone knows that word of mouth is the best form of advertising, but it’s not enough for success in real estate or any other sales-based business. You may have a large referral base going for you, but if you aren’t constantly attracting or seeking out new customer leads, your real estate business won’t grow. In the competitive environment that is…

Xerox invented the copier, laser printing and print-on-demand, so it’s no surprise the company has revolutionized the world of print yet again. Introduced in May, the Xerox Iridesse Production Press is the world’s only high-speed, digital press that can print metallic gold or silver dry ink as well as the standard cyan, magenta, yellow and black, and clear dry ink…

You need on-time print projects, but not every printer can provide both timeliness and quality. So when you ask, “When will it be ready?” your commercial printer should be able to give you a precise date and time — and promise on-time print projects. Here are some things to consider when you’re shopping for a printer to fulfill your project:…

Hospitals and doctors around the country are working to transition to electronic health records (EHRs). But even after they go digital, they’ll need to ensure and maintain a high level of productivity and excellent patient care. Color printing can help with both goals, as well as help hospitals streamline their processes while making the patient experience more personal. The printing…

Brochures have been used as a marketing tool for what seems like forever. But in the age of digital marketing, should you bother with brochures? Are there still benefits to printing brochures in Kansas City? The answer is yes, and here are some reasons why using brochures is still a good idea: • Brochures can hold a lot of information…

When choosing a printing company, you need to do your homework. You need a company that can provide everything you need and that you can trust to deliver the best work possible, on time and without going over budget. Here are four things to consider when looking for a printing company: • Reputation. Can you trust the company to produce…

Branding your print materials and keeping that branding consistent across platforms is critical to the overall success of your business. According to former Nike and Starbucks executive Scott Bedbury, “A brand is a story always being told.” That story must be clear, positive and remain consistent. Your brand is the customers’ overall perception of your business – how they see…

In the digital age where real estate professionals can use Facebook, Instagram, Twitter and websites to promote themselves and the homes they are selling, print still is critical to success. You can have the best website and thousands of Facebook followers, but print for Kansas City real estate still rules. Along with social media and internet marketing, you also need…

In this digital age, where people talk, read and write on their smartphones, it may seem like printed materials are unnecessary relics from a long-ago time. But, to borrow a quote from Mark Twain, reports of print’s death have been greatly exaggerated. Smart organizations will take advantage of print media alongside digital outlets to accomplish their goals and grow their…